Creation and Execution of a Public Awareness Strategy to Communicate the Importance of Responsible Purchasing of Wood Products, Sustainable Forest Management and the Fight against Illegal Logging in North America
The Commission for Environmental Cooperation (CEC) is requesting proposals from prospective consultants for the implementation of activity 2 of the project, “Advancing Responsible Purchasing of Wood Products.” This activity involves the creation, execution, optimization and reporting of a public awareness strategy—tailored to each country and made available in all three languages (necessary translations will be provided by the CEC), to communicate the importance of responsible purchasing of wood products, sustainable forest management (SFM) and the fight against illegal logging across North America.
This activity aims to address gaps in consumers’ knowledge and awareness in Canada, Mexico and the United States through tailored awareness campaigns for each of the three countries, emphasizing the impact of illegal logging on forest and Indigenous communities, ecosystems and providing information on surveillance actions in which the public can participate.
Specifically, the consultant would be expected to:
- Hold (a) workshop(s) on effective public awareness campaigns for the targeted sector, involving a broad number of actors-including Indigenous Peoples, youth and women, to inform the creation of the strategy (see below).
- Create and execute a public awareness strategy—tailored to each country and made available in all three languages—including target audiences, key messages, calls to action, campaign(s) identity and materials, as well as supporting communication tools for relevant partners (based on the guidelines provided in Annex 1).
- Develop and implement a monitoring and evaluation process to assess the impact and effectiveness of the public awareness strategy, providing ongoing reports and recommendations for optimization throughout its implementation.
Deadlines for Proposal Submission and Decision
The proposal, including all relevant attachments, must be received by the CEC Secretariat by 23:59 PM ET on 16 November 2025. Proposals submitted after this deadline will not be considered.
Proposals must be submitted via e-mail to sgagnon@cec.org
Samantha Gagnon
Lead, Advisory Groups and Private Sector Engagement
sgagnon@cec.org
Proposal format must be in Adobe PDF format. Once the proposal has been submitted electronically, the CEC will confirm receipt within three business days.
If receipt is not confirmed by e-mail within this time, applicants must contact the CEC.
The CEC Secretariat intends to select the consultant and notify the applicants within a reasonable period following the proposal submission deadline.
Overview
Status
Active
Deadline
November 16, 2025 11:59pm
Salary/Budget
The budget will not exceed C$160,000.00 (Canadian dollars)
Location
The consultant will work in their own offices.
About the CEC
The Commission for Environmental Cooperation (CEC) was established in 1994 by the governments of Canada, Mexico and the United States through the North American Agreement on Environmental Cooperation, a parallel environmental agreement to NAFTA. As of 2020, the CEC is recognized and maintained by the Environmental Cooperation Agreement, in parallel with the new Free Trade Agreement of North America. The CEC brings together a wide range of stakeholders, including the general public, Indigenous people, youth, nongovernmental organizations, academia, and the business sector, to seek solutions to protect North America’s shared environment while supporting sustainable development for the benefit of present and future generations.
The CEC is governed and funded equally by the Government of Canada through Environment and Climate Change Canada, the Government of the United States of Mexico through the Secretaría de Medio Ambiente y Recursos Naturales, and the Government of the United States of America through the Environmental Protection Agency.
We appreciate your interest in the CEC and wish to inform you that only short-listed candidates will be contacted. All résumés will be kept on file for a six-month period and taken into consideration for any suitable vacancies occurring during that time.